Wednesday, June 22, 2016

Media Critique

Media Critique
  

1.What is the subject? [1] 
2. What is focal point? (Where do you look first?) [2] 
3. What is being said about the subject/ focal point? What is the message? [2] 
4. Describe one element of design that stands out in your advertisement. [2] 
5. Describe your eye movement. Where does your eye start? Where does it go next? [2] 
6. Describe how contrast is used in your advertisement. (Look at things such as text size, colour, font, straight lines vs. curved lines, big shapes vs. small shapes, light vs. dark, geometric shapes vs. organic shapes). [2] 
7. Describe how your visual and textual elements are aligned in your advertisement. (Ex., right, left, centered, top, bottom, diagonal, close, far apart…) [2] 
8. Describe how repetition is used to create unity in your advertisement. [1] 
9. What is its apparent purpose? (ex., to inform, persuade, entertain, sell) [1] 
10.Who is its target audience? (and how can you tell?) [2] 
11.What feelings and responses did the text evoke for you? (Why did you pick it?) [3}



Answers:

   1.   The subject is about an antibacterial soap.
   2.   The focal point is on the bloody hand.
   3.   The focal point is showing how bloody/dirty/unclean the hand is.
   4.   Texture. This image used the element of texture to and made the background appear blurry so that your eyes can easily focus on the bloody hand and the product.
   5.   My eyes started looking at the bloody hand, and next is to the product being advertised. 
   6.   Contrast is used to make the ad more interesting. They used a white/grayish background to make the red/bloody hand more visible and to make it more interesting.
   7.   The text is on the top left, just above the product being advertised. And the bloody hand is on the right. The dead person is at the back.
   8.   Repetition was used by showing the drippings of blood.
   9.   The purpose of this ad is to inform people about its antibacterial effect. You’ll find the photo a little entertaining, and that catches your attention which persuaded you to buy/try the product.
   10.               The target audience is pretty much everybody. Everyone can pretty much relate to the picture.

    11.               Because this ad really catches my attention. It looks interesting and appealing.

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